Sunday, August 30, 2026 4:09 PM
B. Todd Jones and Zac Cohen, Bloomberg Law
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A recent college football betting case underscores a broader challenge: Sports betting is no longer simply an athletics-compliance issue. It can implicate athlete commitments, roster decisions, conference obligations, institutional reputation, and litigation. Colleges and universities need coordinated policies that address these overlapping legal, regulatory, contractual and operational risks.
Brendan Sorsby was supposed to spend this fall leading Texas Tech’s football team. The quarterback had transferred to Lubbock after playing at Indiana and Cincinnati and was expected to help a Texas Tech program coming off a Big 12 championship.
Instead, his season unraveled after an NCAA investigation found that he had placed thousands of sports bets totaling approximately $90,000, including 40 wagers involving Indiana football while he was on the team.
