Picked up this immaculate pennant at a flea market. Anyone recognize this Chicago font?
August 25, 2025
Trying to date it. Don’t think I’ve seen this font before. Anything before 1989 is before my time.
9 comments
I don’t but it is very cool
Thanks for making me feel old …
I wouldn’t mind some retro throwback unis for our new city connects.
I think it’s between 1969-1973. The MLB logo made its debut in 1969, and the current Cubs logo with the thicker blue circle first appeared on pocket schedules in 1974, showing up on jerseys a few years later.
This is amazing! I still have the same pennant (albeit very yellowed) from when I was a kid. I was born in 82 and my dad had this. It was older then. This particular logo was used from the late 50s to late 70s. I would date this as mid-late 70s. The font is just something fun they used for this pennant. Definitely wasn’t a common Cubs font.
Yes I think it’s from the mid 70’s I have one like it
9 comments
I don’t but it is very cool
Thanks for making me feel old …
I wouldn’t mind some retro throwback unis for our new city connects.
I think it’s between 1969-1973. The MLB logo made its debut in 1969, and the current Cubs logo with the thicker blue circle first appeared on pocket schedules in 1974, showing up on jerseys a few years later.
This is amazing! I still have the same pennant (albeit very yellowed) from when I was a kid. I was born in 82 and my dad had this. It was older then. This particular logo was used from the late 50s to late 70s. I would date this as mid-late 70s. The font is just something fun they used for this pennant. Definitely wasn’t a common Cubs font.
Yes I think it’s from the mid 70’s I have one like it
Love that font
https://www.sportslogos.net/logos/list_by_team/54/Chicago-Cubs-Logos/
It’s a pretty fun “rabbit hole” site…
I’m jealous