{"id":572099,"date":"2026-02-14T12:12:28","date_gmt":"2026-02-14T12:12:28","guid":{"rendered":"https:\/\/www.rawchili.com\/mlb\/572099\/"},"modified":"2026-02-14T12:12:28","modified_gmt":"2026-02-14T12:12:28","slug":"the-cubs-are-proposing-two-new-advertising-signs-facing-wrigley-field","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/mlb\/572099\/","title":{"rendered":"The Cubs are proposing two new advertising signs facing Wrigley Field"},"content":{"rendered":"<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">As you know, the Cubs have added quite a bit of advertising to Wrigley Field since the recently-completed renovation.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">This includes ads on the pads on the left- and right-field lines, on the doors on the outfield walls and behind the plate.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">There are also two advertising signs on buildings on Waveland and Sheffield, as seen in this photo from last year:<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">As you can see, a Coca-Cola sign is on a building on Waveland, just past the left-field foul pole, and a Benjamin Moore sign is in essentially the same place on Sheffield, just past the right-field foul pole.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">As noted in that link, the addresses of the buildings where these new signs would be located are 3639 N. Sheffield and 1030 W. Waveland.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">You can see more details of these proposed signs and how they would look <a href=\"https:\/\/www.44thward.org\/wp-content\/uploads\/2026\/02\/3639-Sheffield-Signage-Mockup-3.pdf\" rel=\"nofollow noopener\" target=\"_blank\">here<\/a>.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">For those of you mourning some sort of \u201cpristine\u201d Wrigley Field without advertising, that ship sailed a long time ago. Cubs Executive Chairman Tom Ricketts once told me, \u201cWrigley Field is not a museum,\u201d and that\u2019s absolutely true. Now, it would be good if all the extra money brought in by these ads would be put toward player payroll, but deciding that is above my pay grade.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">In any case, Wrigley Field still looks much as it did decades ago. The renovations were done in a way that is supposed to evoke the ballpark\u2019s \u201cGolden Age,\u201d which was said to be the 1930s. I\u2019d agree with that, as the team won four NL pennants between 1929 and 1938, and 1938 is also the first full year of the current bleacher configuration and ivy that give the ballpark its iconic \u201cpark-like\u201d look.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">While there\u2019s some advertising in and around Wrigley Field, at least it doesn\u2019t look like this, with ads plastered all over the place:<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">Or this, with even MORE ads:<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1nfb3k4i _16w9vov1 _16w9vov0 ls9zuh1\">I\u2019m assuming these new advertising signs for Wrigley Field will be approved and likely installed on or around Opening Day. And they are easy enough to ignore if you\u2019re paying attention to the action on the field.<\/p>\n","protected":false},"excerpt":{"rendered":"As you know, the Cubs have added quite a bit of advertising to Wrigley Field since the recently-completed&hellip;\n","protected":false},"author":2,"featured_media":572100,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2399],"tags":[5,138,24,7407,4245,161,4],"class_list":{"0":"post-572099","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-chicago-cubs","8":"tag-baseball","9":"tag-chicago","10":"tag-chicago-cubs","11":"tag-chicago-cubs-news","12":"tag-chicagocubs","13":"tag-cubs","14":"tag-mlb"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@mlb\/116068925060156484","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/posts\/572099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/comments?post=572099"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/posts\/572099\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/media\/572100"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/media?parent=572099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/categories?post=572099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/tags?post=572099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}