{"id":592456,"date":"2026-02-25T16:58:15","date_gmt":"2026-02-25T16:58:15","guid":{"rendered":"https:\/\/www.rawchili.com\/mlb\/592456\/"},"modified":"2026-02-25T16:58:15","modified_gmt":"2026-02-25T16:58:15","slug":"atlanta-braves-launch-local-tv-network-after-cancelling-main-street-deal","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/mlb\/592456\/","title":{"rendered":"Atlanta Braves launch local TV network after cancelling Main Street deal"},"content":{"rendered":"<p>Braves and eight other MLB teams ended local rights deals with Main Street<br \/>\nNetwork to be available on league\u2019s streaming service for all fans<br \/>\nHouston Astros\u2019 Space City Home Network makes strong start on streaming<\/p>\n<p>The <a data-autolink-id=\"683\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/atlanta-braves\/\" rel=\"nofollow noopener\">Atlanta Braves<\/a> have launched a new local television network after terminating their media rights deal with Main Street Sports Group.<\/p>\n<p>The \u2018BravesVision\u2019 multimedia platform will be the local television home for all Braves games starting with the upcoming 2026 campaign. It will produce more than 140 games for fans in six states, as well as pre-game and post-game programming for the coming season.<\/p>\n<p>The Major League Baseball (<a data-autolink-id=\"295\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/mlb\/\" rel=\"nofollow noopener\">MLB<\/a>) franchise noted they will have full control of the production, sales, marketing and distribution of their local game broadcasts. Their approach contrasts with eight MLB teams who are <a href=\"https:\/\/www.sportspro.com\/news\/broadcast-ott\/espn-mlb-tv-angels-tigers-local-rights-rsn-february-2026\/\" target=\"_blank\" rel=\"noopener nofollow\">handing back<\/a> their broadcast rights to the league after cutting ties with Main Street earlier this year.<\/p>\n<p>However, the Braves confirmed BravesVision will be available on MLB\u2019s streaming platform to fans in all locations. Gray Media will also air a select number of regular season games over-the-air in Atlanta and across local territories through its network of broadcast stations.<\/p>\n<p>The baseball outfit aims to finalise additional distribution deals with other cable, satellite and streaming services to widen BravesVision\u2019s reach in time for the 2026 season. In nationally televised games, the Braves will appear on <a data-autolink-id=\"869\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/fox\/\" rel=\"nofollow noopener\">Fox<\/a>, <a data-autolink-id=\"195\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/espn\/\" rel=\"nofollow noopener\">ESPN<\/a>, TBS, <a data-autolink-id=\"873\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/nbc\/\" rel=\"nofollow noopener\">NBC<\/a> and Apple, as part of MLB\u2019s new set of broadcast agreements.<\/p>\n<p>\u201cThis endeavour will bring the most vital link to our fanbase \u2013 our television broadcast \u2013 back under the control of our organisation,\u201d said Derek Schiller, Braves\u2019 president and chief executive. \u201cGenerations of Braves fans were raised watching games on a network that shared ownership with the baseball team.<\/p>\n<p>\u201cWith BravesVision, we believe that we can present Braves baseball in new and innovative ways allowing us to expand and elevate our storytelling capabilities across all of our platforms.\u201d<\/p>\n<p>The Braves join several other MLB teams to create their own media venture for their local game broadcasts. The <a data-autolink-id=\"820\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/texas-rangers\/\" rel=\"nofollow noopener\">Texas Rangers<\/a>, the <a data-autolink-id=\"35\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/chicago-white-sox\/\" rel=\"nofollow noopener\">Chicago White Sox<\/a> and the <a data-autolink-id=\"733\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/houston-astros\/\" rel=\"nofollow noopener\">Houston Astros<\/a> are among those to recently establish their own networks as increased cord-cutting threatens the finances of regional sports networks (RSNs).<\/p>\n<p>The Astros jointly operate the Space City Home Network (SCHN) alongside the <a data-autolink-id=\"735\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/houston-rockets\/\" rel=\"nofollow noopener\">Houston Rockets<\/a>, with the linear channel accompanied by a newly launched direct-to-consumer (DTC) streaming service.<\/p>\n<p>Since launching in December, the SCHN+ platform has recorded over 500,000 streams across all supported devices. The DTC service, operated by <a data-autolink-id=\"1175\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/viewlift\/\" rel=\"nofollow noopener\">ViewLift<\/a>, is available in local territories online, on streaming services Apple TV and Amazon Fire TV, and on connected TV platform Roku.<\/p>\n<p>The encouraging figures for SCHN come as the Rockets make a push for the National Basketball Association (<a data-autolink-id=\"964\" target=\"_self\" href=\"https:\/\/www.sportspro.com\/company\/nba\/\" rel=\"nofollow noopener\">NBA<\/a>) playoffs, while the Astros are commencing spring training ahead of the new season.<\/p>\n<p><a href=\"https:\/\/www.sportspro.com\/commercial-guide\/mlb\/\" target=\"_blank\" rel=\" noreferrer noopener nofollow\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"300\" src=\"https:\/\/www.rawchili.com\/mlb\/wp-content\/uploads\/2026\/02\/1772038695_210_SP_25_Commercial_Guide_H_MLB_Assets_v22.png\" alt=\"\" class=\"wp-image-451190\"  \/><\/a><\/p>\n<p>Enjoying this content? We think you\u2019ll be interested in our upcoming event, <a href=\"https:\/\/newyork.sportspro.com\/?utm_source=article&amp;utm_medium=footnote&amp;utm_campaign=NYC26\" target=\"_blank\" rel=\"noopener nofollow\">SportsPro New York.<\/a><\/p>\n<p>Taking place at Marriott Marquis, Times Square on 12-13 March 2026, join the leaders shaping the business of sport, as we explore the forces transforming media, technology, and investment across North America.<\/p>\n","protected":false},"excerpt":{"rendered":"Braves and eight other MLB teams ended local rights deals with Main Street Network to be available on&hellip;\n","protected":false},"author":2,"featured_media":592457,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2389],"tags":[42,46,5,139,54,3211,58481,4],"class_list":{"0":"post-592456","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-houston-astros","8":"tag-astros","9":"tag-atlanta-braves","10":"tag-baseball","11":"tag-houston","12":"tag-houston-astros","13":"tag-houstonastros","14":"tag-main-street-sports-group","15":"tag-mlb"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@mlb\/116132336224160952","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/posts\/592456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/comments?post=592456"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/posts\/592456\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/media\/592457"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/media?parent=592456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/categories?post=592456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/mlb\/wp-json\/wp\/v2\/tags?post=592456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}