A cease-and-desist letter was sent to Underdog Sports regarding a promotion making fun of Thunder superstar Shai Gilgeous-Alexander’s efforts to draw fouls, according to The Athletic. >> Related Video Above: ‘Lean into the hate’: Thunder haters rampant as OKC looks to continue run to NBA Finals The Athletic reports that the letter was sent to Underdog Sports, a sports prediction market and fantasy sports company, after it created a version of the game Operation in which a buzzer would go off for a foul whenever the two-time NBA Most Valuable Player was touched. Underdog Sports’ “Unethical Hoops” GameUnderdog Sports called the game “Unethical Hoops,” referencing a comment San Antonio Spurs superstar Victor Wembanyama made about the Thunder during the regular season. The company had a contest to give away 100 copies of “Unethical Hoops” during Game 3 of the Western Conference Finals – a game the Thunder won 123-108 in San Antonio. Dillon Brooks, whose Suns were swept out of the playoffs by the Thunder in the first round, appeared in a video for Underdog Sports promoting the game and contest. Cease-and-Desist Letter In a letter obtained by The Athletic, Eric Fishman of the law firm ArentFox Schiff LLP asked Underdog Sports to “permanently cease and desist from any and all use of Mr. Gilgeous-Alexander’s NIL in any and all media, including but not limited to your website (including the Unethical Hoops Website), apps, social media accounts, digital marketing and advertisements, promotional emails, push notifications, affiliate or influencer placements, and any physical goods including but not limited to the board game advertised on the Unethical Hoops Website.” The letter was dated May 22 and was sent by a law firm representing Gilgeous-Alexander. The letter asked that all “Unethical Hoops” board games be destroyed and that Underdog not use the Thunder superstar’s name, image, or likeness without his permission. The Athletic reached out to Underdog Sports for comment, but they declined. Video Below: ‘All friendly banter’: OU graduate flashes Spurs jersey under graduation gown while walking stageThunder-Spurs Western Conference Finals The defending champs are on the verge of securing a spot in the NBA Finals for the third time in the franchise’s history. The Thunder are up 3-2 in the best-of-seven series that resumes Thursday night for Game 6 in San Antonio. Gilgeous-Alexander has averaged 29.5 points and 5.5 rebounds per game against the Spurs in the Western Conference Finals. He scored 32 points and had nine assists during Game 5, marking his highest point total in the series so far. Game 6 tips off at 7:30 p.m. at the Frost Bank Center in San Antonio. Fans who want to experience Loud City while the Thunder are on the road can watch the game at the Paycom Center during Loud City Live, at Thunder Hall, or at various watch zones throughout Oklahoma City and the state. Video Below: ‘My bald brethren’: Thunder fans go all out to cheer for OKC in West Finals

OKLAHOMA CITY —

A cease-and-desist letter was sent to Underdog Sports regarding a promotion making fun of Thunder superstar Shai Gilgeous-Alexander’s efforts to draw fouls, according to The Athletic.

>> Related Video Above: ‘Lean into the hate’: Thunder haters rampant as OKC looks to continue run to NBA Finals

The Athletic reports that the letter was sent to Underdog Sports, a sports prediction market and fantasy sports company, after it created a version of the game Operation in which a buzzer would go off for a foul whenever the two-time NBA Most Valuable Player was touched.

Underdog Sports’ “Unethical Hoops” Game

Underdog Sports called the game “Unethical Hoops,” referencing a comment San Antonio Spurs superstar Victor Wembanyama made about the Thunder during the regular season. The company had a contest to give away 100 copies of “Unethical Hoops” during Game 3 of the Western Conference Finals – a game the Thunder won 123-108 in San Antonio.

Dillon Brooks, whose Suns were swept out of the playoffs by the Thunder in the first round, appeared in a video for Underdog Sports promoting the game and contest.

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Cease-and-Desist Letter

In a letter obtained by The Athletic, Eric Fishman of the law firm ArentFox Schiff LLP asked Underdog Sports to “permanently cease and desist from any and all use of Mr. Gilgeous-Alexander’s NIL in any and all media, including but not limited to your website (including the Unethical Hoops Website), apps, social media accounts, digital marketing and advertisements, promotional emails, push notifications, affiliate or influencer placements, and any physical goods including but not limited to the board game advertised on the Unethical Hoops Website.” The letter was dated May 22 and was sent by a law firm representing Gilgeous-Alexander.

The letter asked that all “Unethical Hoops” board games be destroyed and that Underdog not use the Thunder superstar’s name, image, or likeness without his permission.

The Athletic reached out to Underdog Sports for comment, but they declined.

Video Below: ‘All friendly banter’: OU graduate flashes Spurs jersey under graduation gown while walking stage

Thunder-Spurs Western Conference Finals

The defending champs are on the verge of securing a spot in the NBA Finals for the third time in the franchise’s history. The Thunder are up 3-2 in the best-of-seven series that resumes Thursday night for Game 6 in San Antonio.

Gilgeous-Alexander has averaged 29.5 points and 5.5 rebounds per game against the Spurs in the Western Conference Finals. He scored 32 points and had nine assists during Game 5, marking his highest point total in the series so far.

Game 6 tips off at 7:30 p.m. at the Frost Bank Center in San Antonio. Fans who want to experience Loud City while the Thunder are on the road can watch the game at the Paycom Center during Loud City Live, at Thunder Hall, or at various watch zones throughout Oklahoma City and the state.

Video Below: ‘My bald brethren’: Thunder fans go all out to cheer for OKC in West Finals