OOklahoma City Thunder Read More Sans-Curry, are Warriors suddenly a ratings drag?March 12, 2026 Long one of the league’s biggest television draws, the Warriors are not exactly moving the needle in Stephen…
GGolden State Warriors Read More Lakers-Warriors rivalry fading as a TV draw amid injuriesMarch 5, 2026 Not too long ago the marquee attraction in the NBA, Lakers-Warriors was the least-watched of the four NBA…
LLos Angeles Lakers Read More NBC’s “Sunday Night Basketball” stronger in Olympic-adjacent returnFebruary 26, 2026 Airing adjacent to the Winter Olympics, viewership for the second edition of NBC’s “Sunday Night Basketball” improved on…
BBasketball Read More Broadcast TV windows lift NBA on MLK DayJanuary 24, 2026 Moving from cable to broadcast, the NBA’s Martin Luther King Day games saw an expected lift over last…
MMemphis Grizzlies Read More NBA sustains Opening Week pace through second week of seasonNovember 6, 2025 The NBA maintained its strong Opening Week pace in week two of the season. NBA games were averaging…
BBasketball Read More NBA starts rights deal with most-watched Opening Week since ’17October 30, 2025 The new NBA media rights deal paid early dividends in the Opening Week of the season. The NBA’s…
BBoston Celtics Read More NBA Playoffs second-most watched in 11 years entering final fourMay 20, 2025 NBA playoff viewership is trailing only the elevated levels of two years ago as the highest in more…
NNBA Playoffs Read More Big gains for Celtics-Knicks as NBA Playoffs continues upward trendMay 14, 2025 NBA playoff viewership continues to trend above last year, with the Celtics-Knicks series producing a pair of big…
NNBA Playoffs Read More Lakers-T’Wolves Game 4 among top first round games since 2002April 29, 2025 A thriller between the Lakers and Timberwolves scored one of the largest opening round NBA playoff audiences since…