NBA maintaining double-digit gains as Christmas approaches
The new NBA media rights deals is still paying dividends two months in. NBA games were averaging 1.81…
ESPN, ABC finalize NBA Christmas Day broadcast teams
ESPN and ABC will be back next week with a massive five-game slate for the annual NBA Christmas…
Kansas City Chiefs playoff elimination could help NBA boost Christmas audience
The misfortune of Patrick Mahomes and the Kansas City Chiefs could be a boon to the NBA’s Christmas…
NBA touts massive viewership increases for NBA Cup under new TV deals
The NBA’s new television deals seem to be providing a boost to the NBA Cup. According to the…
ESPN looking for ‘more regularity’ with ‘Inside the NBA’ schedule next season
Inside the NBA has just began its first season on ESPN airwaves under a licensing agreement with TNT…
Magnus: ESPN hoping for more regular “Inside the NBA” schedule in future
The TNT-produced “Inside the NBA” is nearly a month away from its next episode, but if ESPN executive…
NBA viewership up 30% under new media rights deals
So far, so good for the NBA’s new set of media rights deals. This season, the league began…
Fans rejoice as ESPN reverts back to old NBA box score format
The ESPN NBA staff appears to have learned an old lesson the hard way: If it ain’t broke,…
Shaquille O’Neal rips ‘traitor’ Kenny Smith for joining Countdown
Kenny Smith can double dip with Inside the NBA and NBA Countdown on ESPN, as long as he’s…
Tim Legler ‘can’t stand’ new-look ESPN NBA box score layout
When the NBA season started, fans were treated to a surprise. With no advance notice and seemingly no…
Did JJ Redick turn off his mic before talking to Luka Dončić?
The most media-savvy head coach in the NBA appeared to turn his mic off before speaking to Luka…
NBA sustains Opening Week pace through second week of season
The NBA maintained its strong Opening Week pace in week two of the season. NBA games were averaging…