NBA viewership up 30% under new media rights deals
So far, so good for the NBA’s new set of media rights deals. This season, the league began…
Dirk Nowitzki gets honest about Mavs firing Nico Harrison
The Dallas Mavericks fired general manager Nico Harrison on Tuesday in a move that just about the entire…
Dirk Nowitzki feels bad for Mavericks fans following ‘disastrous start’
Dirk Nowitzki is not taking the Dallas Mavericks’ awful start to the 2025 NBA season well. Following Friday’s…
NBA on Prime earns healthy viewership in debut
The NBA likely breathed a sigh of relief after seeing the first ever viewership numbers for Prime Video’s…
From Chicago Bulls ball boy to NBA theme song composer
LOS ANGELES — When rapper-actor Common was a kid, he carried towels and sneakers as a Chicago Bulls…
Ian Eagle to ‘considerably’ shrink Nets role to fit Amazon gig
Brooklyn Nets fans are going to hear much less from Ian Eagle than they’re accustomed to this season.…
Former NBA Star Dirk Nowitzki Is ‘Unrecognizable’ In New Photo
Dirk Nowitzki, 47, officially retired from the NBA in 2019. The German basketball star, who won an NBA…
Prime Video hires still-active guard as NBA analyst
Kyle Lowry is joining a new team without leaving his current team. Prime Video announced Thursday it has…
Luka Doncic Featured In NBA On Prime Commercial
The NBA is making a major change for the 2025-26 season regarding its broadcast partners. TNT is no…
John Wall Joins NBA on Prime as Studio Analyst for 2025 Season
Prime Video has announced that five-time NBA All-Star John Wall will join the analyst team for the debut…
NBA crown OKC Thunder as marquee team with national TV slate
Each year, when the NBA schedule is announced, the league tells us who it thinks its biggest draws…
Amazon adds Kevin Harlan, Dell Curry and Brent Barry to NBA coverage
Amazon continues to bolster its NBA roster ahead of Prime’s first season with game rights. According to Front…