{"id":612882,"date":"2026-02-20T03:38:19","date_gmt":"2026-02-20T03:38:19","guid":{"rendered":"https:\/\/www.rawchili.com\/nba\/612882\/"},"modified":"2026-02-20T03:38:19","modified_gmt":"2026-02-20T03:38:19","slug":"daytona-500-and-nba-all-star-game-surge-in-viewers-despite-competition-from-winter-olympics","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/nba\/612882\/","title":{"rendered":"Daytona 500 and NBA All-Star Game surge in viewers despite competition from Winter Olympics"},"content":{"rendered":"<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">LOS ANGELES (AP) \u2014 The <a href=\" https:\/\/www.foxsports.com\/nascar\/daytona-500\" class=\"entity\">Daytona 500<\/a> and <a href=\"https:\/\/www.foxsports.com\/nba\" class=\"entity\" rel=\"nofollow noopener\" target=\"_blank\">NBA<\/a> All-Star Game posted audience gains on Sunday despite going up against the Winter Olympics.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">Tyler Reddick\u2019s win in the Daytona 500 drew an average of 7.49 million viewers on Fox, up 11% from last year. It was the most-watched <a href=\"https:\/\/www.foxsports.com\/nascar\/cup-series\" class=\"entity\" rel=\"nofollow noopener\" target=\"_blank\">NASCAR<\/a> season opener since 2023, when 8.17 million viewers tuned in.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">It was also the most-watched non-Olympic sporting event last week, according to Nielsen.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">The audience peaked at 9.15 million for the finish.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">The race also did not have a rain delay for the first time in three years, which helped bring in more viewers. Last year, the race was delayed for more than three hours, and the 2024 race was moved to Monday.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">The NBA All-Star Game on NBC averaged 6.73 million viewers, but the total audience across NBC, Peacock, and Telemundo was 8.8 million, according to Nielsen and Adobe Analytics.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">It was the most-watched NBA All-Star Game since 2011, which was also in Los Angeles and averaged 9.1 million.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">This was the first time since 2002 that the All-Star Game was shown on network television. From 2003 to 2025, it was shown on TNT.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">The total viewership was an 87% increase over last year (4.7 million). It peaked at 9.8 million viewers from 7-7:15 p.m. Eastern for the closing minutes of the USA Stripes\u2019 48-45 victory over the World team. <\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">The All-Star Game aired between NBC&#8217;s afternoon and prime time Olympics coverage.<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">___<\/p>\n<p class=\"ff-h fs-16 lh-1pt6 mg-b-15 article-content\" use-external-image=\"true\" data-v-d04fc069=\"\">AP sports: https:\/\/apnews.com\/sports<\/p>\n","protected":false},"excerpt":{"rendered":"LOS ANGELES (AP) \u2014 The Daytona 500 and NBA All-Star Game posted audience gains on Sunday despite going&hellip;\n","protected":false},"author":2,"featured_media":156982,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[7,81297,80598,34410,1407,6,12],"class_list":{"0":"post-612882","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nba-draft","8":"tag-basketball","9":"tag-cup-daytona-500-02-15-2026","10":"tag-daytona-500","11":"tag-nascar-cup-series","12":"tag-national-basketball-association","13":"tag-nba","14":"tag-nba-draft"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@nba\/116100877906407829","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/posts\/612882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/comments?post=612882"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/posts\/612882\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/media\/156982"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/media?parent=612882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/categories?post=612882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/tags?post=612882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}