{"id":764044,"date":"2026-06-18T08:30:23","date_gmt":"2026-06-18T08:30:23","guid":{"rendered":"https:\/\/www.rawchili.com\/nba\/764044\/"},"modified":"2026-06-18T08:30:23","modified_gmt":"2026-06-18T08:30:23","slug":"drake-reportedly-in-talks-to-sell-50-percent-of-ovo-to-authentic-brands-group","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/nba\/764044\/","title":{"rendered":"Drake Reportedly In Talks To Sell 50 Percent Of OVO To Authentic Brands Group"},"content":{"rendered":"\n<p class=\"font-lora text-dark-grey !leading-[1.9125rem] break-words text-[17px] lg:text-lg\">In a new report from <a href=\"https:\/\/puck.news\/drakes-ovo-is-prepping-to-sell-to-licensing-giant\/\" target=\"_blank\" rel=\"nofollow noopener\" class=\"font-semibold hover:text-accent-color border-b-2 border-accent-color\">Puck News,<\/a> it was revealed that Drake&#8217;s people are in talks to sell 50 percent of the OVO brand. This share of the company would be going to Authentic Brands Group, which is one of the biggest licensors on the planet.<\/p>\n<p class=\"font-lora text-dark-grey !leading-[1.9125rem] break-words text-[17px] lg:text-lg\">Authentic Brands Group works with the likes of Champion, Sports Illustrated, and even <a href=\"https:\/\/www.hotnewhiphop.com\/tags\/reebok\" class=\"font-semibold hover:text-accent-color border-b-2 border-accent-color\" target=\"_blank\" rel=\"nofollow noopener\">Reebok<\/a>. Furthermore, they have the rights to the likenesses of Shaq, Marilyn Monroe, Elvis, and Muhammad Ali. Needless to say, this is a company that can take OVO to the next level when it comes to collaborations and other forms of licensing.<\/p>\n<p>Drake&#8217;s OVO Continues To Thrive<\/p>\n<p class=\"font-lora text-dark-grey !leading-[1.9125rem] break-words text-[17px] lg:text-lg\">At this time, it is unknown how much the deal would cost ABG. One would have to assume that the OVO brand is worth hundreds of millions of dollars at this point. Meanwhile, it is also unclear what stage both sides are at in terms of the negotiations.<\/p>\n<p class=\"font-lora text-dark-grey !leading-[1.9125rem] break-words text-[17px] lg:text-lg\">The deal could get done tomorrow, or it could fall through. At this time, both sides are just talking. Regardless, this is a huge deal for Drake when you consider that a deal like this could do wonders for both OVO and his personal wealth.<\/p>\n<p class=\"font-lora text-dark-grey !leading-[1.9125rem] break-words text-[17px] lg:text-lg\">Ultimately, we are interested in seeing how all of this develops. OVO is already killing it when it comes to licenses and collaborations. However, these negotiations prove the company believes it could be doing more.<\/p>\n","protected":false},"excerpt":{"rendered":"In a new report from Puck News, it was revealed that Drake&#8217;s people are in talks to sell&hellip;\n","protected":false},"author":2,"featured_media":764045,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3794],"tags":[93734,7,1094,93735,292,194,4066,4631,6,67,93736,211,28116,87470],"class_list":["post-764044","post","type-post","status-publish","format-standard","has-post-thumbnail","category-houston-rockets","tag-authentic-brands-group","tag-basketball","tag-drake","tag-drake-ovo","tag-houston","tag-houston-rockets","tag-houstonrockets","tag-music","tag-nba","tag-news","tag-ovo","tag-rockets","tag-streetwear","tag-streetwear-brand"],"share_on_mastodon":{"url":"https:\/\/channels.im\/@nba\/116770178547629954","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/posts\/764044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/comments?post=764044"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/posts\/764044\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/media\/764045"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/media?parent=764044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/categories?post=764044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/nba\/wp-json\/wp\/v2\/tags?post=764044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}