Yahoo Sports is officially entering the FAST space with the launch of Yahoo Sports Network, a brand-new free, ad-supported streaming TV channel. Created in partnership with C15 Studio. This is the same company behind premium sports FAST channels for Formula 1, MotoGP, and the DP World Tour—the new network offers more than 60 hours of original programming each week and covers major sports including the NFL, NBA, MLB, combat sports, and more. It’s a bold move that brings Yahoo’s top-tier sports content directly to cord-cutters, with nonstop coverage, trusted personalities, and expert analysis.
Now streaming on LG Channels and Sling Freestream, Yahoo Sports Network is also set to roll out on Samsung TV Plus, Amazon Fire TV, Fubo, Plex, Prime Video, and The Roku Channel in the coming weeks. For fans who want to jump in right away, the channel is available now at yahoosports.tv, a new digital hub that also features highlights from nearly every major sports league. The website serves as a one-stop shop for Yahoo Sports video content on desktop and mobile, offering everything from partner programming with OneFootball and Motorsport Network to live coverage of trending headlines.
Programming on the new channel includes a wide range of Yahoo favorites and new offerings, such as The Ariel Helwani Show, Yahoo Sports Daily, Inside Coverage, Yahoo Fantasy Forecast, The Kevin O’Connor Show, Football 301, and Network with Rich Kleiman. More than half of the channel’s lineup consists of shows launched within the past 18 months, reflecting Yahoo’s renewed focus on original video content. The company has seen viewership soar, with YouTube watch time reportedly up 10X year-over-year, signaling a strong appetite for its growing library of digital sports shows.
Why This Matters for Brands (and Your Commercial Breaks)
The launch isn’t just big news for fans. It’s also a major opportunity for advertisers. Yahoo Sports Network includes standard commercial breaks throughout its schedule, opening up new ad inventory across one of the fastest-growing audiences in sports streaming.
According to Ryan Spoon, President of Yahoo Media Group, “Our video business is growing rapidly across the number of shows we produce, the hours of content we deliver, and most importantly, the viewership by fans. We are excited to officially launch the Yahoo Sports Network and make it widely available across leading FAST services.”
For cord-cutters looking to expand their free sports lineup, this is a significant addition. Yahoo Sports Network joins a growing list of top-tier FAST sports options available across devices and platforms. You can access it on LG Channels and Sling Freestream right now, with broader availability coming soon. If you’re already watching sports on Fubo, Prime Video, Plex, or The Roku Channel, keep an eye out for the Yahoo Sports Network rollout in the weeks ahead. You can also round out your sports setup with services like Peacock, ESPN+, or YouTube TV for even more live and on-demand coverage.