The Arizona Cardinals unveiled their Rivalries uniforms, which will debut Sept. 25 when the team hosts the Seattle Seahawks at State Farm Stadium on Prime Video’s Thursday Night Football.
Rivalries is a new program developed by Nike and the National Football League designed to celebrate traditions and unite communities through unique product designs.
“We are thrilled to be part of the new Rivalries program and thank the NFL and Nike for including us in this inaugural group,” Cardinals owner Michael Bidwill said. “The design elements of the Cardinals Rivalries uniforms reflect the strength and toughness required to thrive in the desert and celebrate the passion and perseverance that define us.
“A couple days ago, so many people saw the power, speed and ferocity of the Arizona sandstorm that is such an integral part of our Rivalries uniform design and a fitting metaphor for our identity as a team and a region. When we wear these uniforms for the first time against the Seahawks, I hope Cardinals fans see them as a true embodiment of our team, our fan base and the spirit of Arizona that we proudly represent.”
The Cardinals are one of eight teams — four in the NFC West and four in the AFC East — selected to debut Rivalries uniforms in 2025 as part of a program that will expand over the next four seasons.
The uniforms, rooted in community input, will be worn for one home game against a division rival in each of the next three seasons. The design draws inspiration from the Cardinals’ history and Arizona’s culture.
After the 2025 season, the Rivalries uniforms will remain part of the team’s lineup through the 2028 season, in addition to existing alternate uniforms.
Fans can purchase limited-edition Rivalries merchandise, including jerseys, hoodies, hats and sideline apparel, beginning Sept. 10. Items will be available at shop.azcardinals.com, the team shop at State Farm Stadium, SCHEELS stores, scheels.com and other retailers across Arizona.
To view the uniforms, visit azcardinals.com/rivalries.