The New Orleans Saints and Keesler Federal Credit Union have kicked off the second season of the Kicks for Kids program, which turns every Saints field goal into an opportunity to help families in need. For each field goal the team makes during the regular season, Keesler Federal will donate $1,000 to the New Orleans Women and Children’s Shelter.
Andrew Swoger, CEO and President of Keesler Federal, said the initiative reflects the organization’s mission of building stronger communities. “Keesler Federal is proud to support the work Women and Children’s Shelter of New Orleans does to help families struggling through homelessness,” Swoger said. “Their mission to support families striving for a life of security and stability resonates with Keesler Federal’s purpose to build stronger communities.”
The New Orleans Women and Children’s Shelter is the leading homeless shelter for intact families in the region. The organization is dedicated to breaking the cycle of homelessness through coordinated, family-centered, holistic support and services. CEO Dawn Bradley-Fletcher emphasized the impact of the program. “In the past two decades, NOWCS has worked to break the cycle of homelessness for over 4,700 parents and children across the region, with less than 2 percent ever returning. This work is rooted in holistic care, compassion and joy,” she said. “Thanks to the support of Kicks for Kids, we are lacing up for lasting change and helping New Orleans families find solid ground for generations to come.”
The program showed results last year when Saints kicker Blake Grupe made 27 field goals during the 2024 season. That effort translated into $27,000 in donations from Keesler Federal, which supported Covenant House New Orleans.
With the new season underway, every kick that sails through the uprights will once again mean direct support for families working to overcome homelessness in New Orleans.
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