So to recap what I found about NFL Rivalries uniforms:
– Alternate helmets confirmed coming
– Confirmed Fall shipping, possible in-season unveiling
– They’ll mostly be similar to NBA/MLB City uniforms
– Expect Seattle’s to stand out
– Miami was interested in a black uniform https://t.co/NqMCRbHgnL pic.twitter.com/WlkySCVuqe

— Zach Cohen (@ZachCohenFB) May 5, 2025

Since unveiling their redesigned uniforms in 2020, the Los Angeles Rams have worn the same helmet design in every game. That could change this year, though.

The Rams are part of the NFL’s new “Rivalries” program, which will give the eight teams in the AFC East and NFC West alternate uniforms for select divisional games. The exact details of this program haven’t yet been revealed and it’s unclear when the uniforms will be unveiled, but one report confirms this won’t just be jerseys and pants.

According to Zach Cohen of FanDuel, teams participating in the “Rivalries” program will be getting alternate helmets. Riddell, which makes helmets for NFL players, also hinted at alternate designs after the program was announced in April.

There are a number of different directions the Rams could go with their alternate uniform and helmet, from black, blue and yellow to navy and white. We’ll just have to wait and see what Nike and the NFL decide.

The “Rivalries” uniforms are said to be similar to MLB and the NBA’s “City” uniforms, which pay homage to the local communities of each team. They will be worn for one single home game against a division rival and may not be unveiled until the fall.

Each rivalry game will be announced at a later date after the schedule is revealed on May 14.