How many people watched TPUSA halftime show? How 2026 Super Bowl alternative compared to Bad Bunny originally appeared on The Sporting News. Add The Sporting News as a Preferred Source by clicking here.

As Bad Bunny was performing the official Super Bowl 60 halftime show, there was an alternate option available for those who weren’t interested.

Turning Point USA produced its own halftime show featuring Kid Rock, Lee Brice, Bradley Gilbert and Gabby Barrett. The show was pretty popular for it’s own right, with the various TPUSA channels producing a respectable number of viewers.

Here’s a look at how many people tuned into the TPUSA show.

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How many people watched TPUSA halftime show?

Viewership for the Turning Point USA halftime show on YouTube peaked around 5.2 million people, according to the live stream.

For most of the show on YouTube, the viewership hovered between 4-5 million fans as TPUSA produced a 25-minute halftime show featuring Kid Rock, Brantley Gilbert, Lee Brice and Gabby Barrett. The feed topped 12 million total views by the end of Super Bowl 60.

An additional 3 million viewers started watching the show on TPUSA’s X page, which was later taken down due to an unspecified copyright concern.

That is certainly a lot of people, but it will likely be a fraction of the fans who watched Bad Bunny. The Super Bowl typically produces over 100 million viewers.

How many people watch the Super Bowl?

Meanwhile, the NBC broadcast is poised to reel in at least 20 times as many eyeballs. Every Super Bowl since 2008 has exceeded 100 million viewers, and viewership typically reaches its crescendo during the halftime show window.

Official viewership numbers for Bad Bunny’s Super Bowl 60 halftime show will be revealed on Monday.

Official Super Bowl viewership peaks

Year

Matchup

Network

Views (millions)

2025

Eagles 40, Chiefs 22

Fox

127.7

2024

Chiefs 25, 49ers 22 (OT)

CBS

123.4

2015

Patriots 38, Seahawks 24

NBC

114.44

2023

Chiefs 38, Eagles 35

Fox

114.21

2014

Seahawks 43, Broncos 8

Fox

112.19

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