Can the Super Bowl set a ratings record again without the Chiefs (or Taylor Swift)?
The adage that records are made to be broken definitely applies to the TV ratings for the Super…
NFL divisional playoffs average 39.2 million viewers, 2nd-highest on record
Last weekend’s NFL divisional round playoff games averaged 39.2 million viewers according to Nielsen, the second-most watched since…
Rams-Bears Ratings Power NBC to Big Win With Bonkers Game
The NFL’s media partners are doing rather well for themselves despite the absence of the ratings juggernaut that…
NFL Playoffs Score Top Saturday TV Audience in 32 Years
While there’s an argument to be made that no real winner emerged from Saturday afternoon’s divisional round shootout…
Nielsen reveals top-10 college football viewing markets in country
We’ve all heard that college football “just means more” in the South, but now we have some data…
Chiefs-Cowboys Will Set Ratings Record, but 50M Viewers Is a Stretch
By now you’ve probably scanned all the breathless predictions about how Thursday’s Chiefs-Cowboys game will serve up as…
NFL Sundays Drive Broadcast Viewing Gains in October
The NFL being the biggest driver of TV viewing for broadcast networks is nothing new. The league continued…
NFL Fuels Big Ratings Gains for Broadcast Networks in September
The start of the college football season in late August gave a bit of life to broadcast networks…
Packers-Commanders was most watched Thursday game on Amazon Prime ever
Most random jerseys for Packers-Commanders TNF game at Lambeau Field There were plenty of random jerseys at the…
NFL Data & Analytics Chief Jabs Nielsen For “Under-Counting” Viewers, Says Ratings System “Doesn’t Make Sense”
Paul Ballew, Chief Data & Analytics Officer at the NFL, took multiple shots at Nielsen on Tuesday, accusing…