Rams-Bears Ratings Power NBC to Big Win With Bonkers Game
The NFL’s media partners are doing rather well for themselves despite the absence of the ratings juggernaut that…
NFL Playoffs Score Top Saturday TV Audience in 32 Years
While there’s an argument to be made that no real winner emerged from Saturday afternoon’s divisional round shootout…
Chicago Bears’ NFL Playoff Surge Has NBC Sitting Pretty
“When the Bears are good, it’s good for the NFL.” — John Madden The quote has been kicking…
Amazon’s NFL Wild Card Game Sets Streaming Viewer Record
The opening round of the NFL playoffs featured several down-to-the-wire games — which brought in big audiences, including…
2025 Regular Season Up for Everyone
The NFL was — as it just about always is — the biggest thing on TV in the fall. Every…
NFL Shatters Thanksgiving Day Audience Record Twice
As predicted, the NFL saw its biggest regular season audiences ever tune into its Thanksgiving Day matchups this…
Chiefs-Cowboys Will Set Ratings Record, but 50M Viewers Is a Stretch
By now you’ve probably scanned all the breathless predictions about how Thursday’s Chiefs-Cowboys game will serve up as…
NFL Sundays Drive Broadcast Viewing Gains in October
The NFL being the biggest driver of TV viewing for broadcast networks is nothing new. The league continued…
NFL Fuels Big Ratings Gains for Broadcast Networks in September
The start of the college football season in late August gave a bit of life to broadcast networks…
CBS Notches 27-Year Ratings High with Week 1 NFL Slate
The NFL may suspect that its TV ratings are being underestimated, but as the in-game data culled from…
YouTube Gets Strong Ratings for NFL Brazil Game
YouTube’s first exclusive NFL game drew a sizable audience, coming in ahead of last year’s streaming-exclusive contest in…
Changes to TV rating measurements expected to significantly boost NFL salary cap
Recent changes to the Nielsen television ratings process are expected to significantly boost the NFL salary cap, which…