{"id":285087,"date":"2025-08-13T15:21:13","date_gmt":"2025-08-13T15:21:13","guid":{"rendered":"https:\/\/www.rawchili.com\/nfl\/285087\/"},"modified":"2025-08-13T15:21:13","modified_gmt":"2025-08-13T15:21:13","slug":"denver-broncos-file-1-5m-lawsuit-against-former-coffee-sponsor-after-failed-payments","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/nfl\/285087\/","title":{"rendered":"Denver Broncos file $1.5M lawsuit against former coffee sponsor after failed payments"},"content":{"rendered":"<p class=\"c-paragraph sections-marketing-and-sponsorship \">The Broncos on Friday sued their former official coffee sponsor Drive Coffee \u201cfor more than\u201d $1.5M because the brand publicly claimed to be the official coffee of the team after failing to pay sponsorship fees, according to Justin Wingerter of BUSINESSDEN.com. Drive Coffee was founded in 2018 and \u201cbecame the official coffee of the Broncos in late 2022.\u201d That sponsorship arrangement, which \u201cwas supposed to last through the 2026 season, gave Drive exclusive rights to use the team\u2019s logo on its bulk coffee, brewed coffee and K-cups.\u201d In a May 2024 hype video, a Drive Coffee exec said, \u201cBeing the official coffee of the Denver Broncos, it couldn\u2019t be more perfect.\u201d The Broncos, though, said that Drive Coffee was \u201cnot their official coffee when that video was released.\u201d The team also claims that the coffee brand \u201cnever paid the $600,000 sponsorship fee for the 2023 season or the $937,500 fee for the 2024 season.\u201d When refinancing talks fell through, the Broncos \u201cterminated the sponsorship in 2024.\u201d Wingerter noted this is the \u201cfifth time that Drive has been sued in the past year.\u201d Their website and LinkedIn page \u201care down this week\u201d (<a href=\"https:\/\/businessden.com\/2025\/08\/12\/official-coffee-of-the-denver-broncos-owes-it-1-5m-team-says\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/businessden.com\/2025\/08\/12\/official-coffee-of-the-denver-broncos-owes-it-1-5m-team-says\/\">BUSINESSDEN.com, 8\/12<\/a>).<\/p>\n","protected":false},"excerpt":{"rendered":"The Broncos on Friday sued their former official coffee sponsor Drive Coffee \u201cfor more than\u201d $1.5M because the&hellip;\n","protected":false},"author":2,"featured_media":285088,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2062],"tags":[232,231,258,2426,54530,7,6],"class_list":{"0":"post-285087","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-denver-broncos","8":"tag-broncos","9":"tag-denver","10":"tag-denver-broncos","11":"tag-denverbroncos","12":"tag-food-and-beverage","13":"tag-football","14":"tag-nfl"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@nfl\/115022140878393412","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts\/285087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/comments?post=285087"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts\/285087\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/media\/285088"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/media?parent=285087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/categories?post=285087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/tags?post=285087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}