{"id":29929,"date":"2025-05-07T02:34:15","date_gmt":"2025-05-07T02:34:15","guid":{"rendered":"https:\/\/www.rawchili.com\/nfl\/29929\/"},"modified":"2025-05-07T02:34:15","modified_gmt":"2025-05-07T02:34:15","slug":"new-bills-receiver-offers-thoughts-on-everybody-eats-mantra","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/nfl\/29929\/","title":{"rendered":"New Bills Receiver Offers Thoughts On Everybody Eats Mantra"},"content":{"rendered":"<p>The Buffalo Bills&#8217; offense under Joe Brady last season went by a mantra that served the unit superbly well en route to averaging 30.9 points per game.<\/p>\n<p>The mantra used was &#8220;everybody eats,&#8221; meaning that Josh Allen wasn&#8217;t going to force the ball to one receiver. Whoever got open got the ball. It didn&#8217;t matter who or when; if Allen saw an open target, that&#8217;s where the ball went.<\/p>\n<p>Advertisement<\/p>\n<p>There were no 15 targets for one player. Instead, it was spread evenly, with &#8220;everybody eating&#8221; and the Bills won 13 games because of it.<\/p>\n<p>Now, with new receiver <a href=\"https:\/\/athlonsports.com\/nfl\/buffalo-bills\/amari-cooper-vs-joshua-palmer-triggers-buffalo-bills-route-technician-debate-sign-josh-allen\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Joshua Palmer;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Joshua Palmer<\/a> coming to the AFC East champs, he will get a first-hand look at what the mantra looks like.<\/p>\n<p>Speaking on One Bills Live, Palmer likes how the unit functioned last season, and he&#8217;s ready to be another cog in the machine.<\/p>\n<p>&#8220;It doesn&#8217;t shift my mindset as a receiver because I run every route to win,&#8221; <a href=\"https:\/\/www.youtube.com\/watch?v=_BaNHa73DBw\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Palmer said;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Palmer said<\/a>.\u00a0&#8220;So if it doesn&#8217;t come to me great, if it comes to me even better. If this whole mantra is everybody eats, then if I run a great route to pull the coverage, then I know my counterparts are also running great routes to get the ball. So even when you don&#8217;t get the ball, you still eat because you&#8217;re doing something to affect the whole team.&#8221;<\/p>\n<p><img alt=\"Bills wide receivers Mack Hollins, Amari Cooper and Khalil Shakir run off the field during first half action of their home game against the San Francisco 49ers.Tina MacIntyre-Yee&amp;sol;Democrat and Chronicle &amp;sol; USA TODAY NETWORK via Imagn Images\" loading=\"lazy\" width=\"960\" height=\"719\" decoding=\"async\" data-nimg=\"1\" class=\"standard-img\" style=\"color:transparent\" src=\"https:\/\/www.rawchili.com\/nfl\/wp-content\/uploads\/2025\/05\/62c2a5d5ac871b4ba5612976fdecd45b.jpeg\"\/><\/p>\n<p>Bills wide receivers Mack Hollins, Amari Cooper and Khalil Shakir run off the field during first half action of their home game against the San Francisco 49ers.Tina MacIntyre-Yee&amp;sol;Democrat and Chronicle &amp;sol; USA TODAY NETWORK via Imagn Images<\/p>\n<p>Palmer won&#8217;t be getting many targets in a receiver room with ample talent, but it appears that is just fine with him. That is the first step in allowing the team mentality to override the personal aspect.<\/p>\n<p>Advertisement<\/p>\n<p>We have seen players become upset when they don&#8217;t get a specific number of targets, but that won&#8217;t fly in the Bills locker room, because everything is about winning.<\/p>\n<p>Having gotten so close to a Super Bowl last season under Brady, the offense knows it&#8217;s close, and with the addition of Palmer, the Bills have another solid weapon for Allen to utilize.<\/p>\n<p>With the everybody eats mentality seeing Palmer hopefully slot in effortlessly to his new system.<\/p>\n<p><a href=\"https:\/\/athlonsports.com\/nfl\/buffalo-bills\/buffalo-bills-trade-secondary-help-pro-bowler-prediction-marshon-lattimore-maxwell-hairston-washington-commanders\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Related: Bills Trade for Superstar Defensive Help in Pro Bowler Prediction;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Related: Bills Trade for Superstar Defensive Help in Pro Bowler Prediction<\/a><\/p>\n<p><a href=\"https:\/\/sports.yahoo.com\/article\/bills-sign-josh-allen-weapon-015500844.html\" data-ylk=\"slk:Related: Bills Sign Josh Allen Weapon As Easy Decision;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\" class=\"link  yahoo-link\" rel=\"nofollow noopener\" target=\"_blank\">Related: Bills Sign Josh Allen Weapon As Easy Decision<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"The Buffalo Bills&#8217; offense under Joe Brady last season went by a mantra that served the unit superbly&hellip;\n","protected":false},"author":2,"featured_media":22056,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[2048],"tags":[4848,215,214,53,2086,7,12228,872,599,7468,9228,6,1161,3025],"class_list":{"0":"post-29929","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-buffalo-bills","8":"tag-amari-cooper","9":"tag-bills","10":"tag-buffalo","11":"tag-buffalo-bills","12":"tag-buffalobills","13":"tag-football","14":"tag-joe-brady","15":"tag-josh-allen","16":"tag-joshua-palmer","17":"tag-khalil-shakir","18":"tag-mack-hollins","19":"tag-nfl","20":"tag-san-francisco","21":"tag-the-bills"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@nfl\/114464218589647248","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts\/29929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/comments?post=29929"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts\/29929\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/media\/22056"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/media?parent=29929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/categories?post=29929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/tags?post=29929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}