{"id":340663,"date":"2025-09-04T09:43:10","date_gmt":"2025-09-04T09:43:10","guid":{"rendered":"https:\/\/www.rawchili.com\/nfl\/340663\/"},"modified":"2025-09-04T09:43:10","modified_gmt":"2025-09-04T09:43:10","slug":"superdome-food-vendor-vows-to-improve-as-saints-season-nears-business-news","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/nfl\/340663\/","title":{"rendered":"Superdome food vendor vows to improve as Saints season nears | Business News"},"content":{"rendered":"<p>After a rocky preseason debut, the new concessions operator at the Caesars Superdome is promising a better experience for Saints fans as Sunday\u2019s regular season home opener against the Arizona Cardinals nears.<\/p>\n<p>Legends Hospitality, which took over the Superdome&#8217;s exclusive food and beverage <a href=\"https:\/\/www.nola.com\/news\/business\/new-contractors-at-superdome-nasa-re-hire-most-employees\/article_37adf2b4-a3dd-4d7e-9ecf-0d272361f975.html\" target=\"_blank\" rel=\"nofollow noopener\">contract in July after Sodexo\u2019s 25-year run<\/a>, faced a wave of complaints during the Saints\u2019 first preseason home game against the Jacksonville Jaguars on Aug. 17.<\/p>\n<p>The issues included slow service and poor food quality, and were particularly noticeable in the high-priced suites that ring the Dome, according to people who attended the game \u2014 prompting a written apology to suite holders from Legends.<\/p>\n<p>                        <img loading=\"lazy\" decoding=\"async\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAQAAAAe\/WZNAAAAEElEQVR42mM8U88ABowYDABAxQPltt5zqAAAAABJRU5ErkJggg==\" alt=\"Superdome suites\" class=\"img-responsive lazyload full white\" width=\"640\" height=\"320\" data- data-\/><\/p>\n<p>Suite upgrades were a central part of the $560 million recently completed renovation of the Superdome. (A rendering of the field level suites at the Caesars Superdome.)<\/p>\n<p>                                    New Orleans Saints <\/p>\n<p>&#8220;Clearly, we\u00a0did not meet your expectations yesterday, nor did we come close to the high standards we set for our company,&#8221; wrote Legends&#8217; vice president of hospitality Lauren &#8216;Fitz&#8217; Fitzmorris the day after the Jaguars game.<\/p>\n<p>She said Legends wanted to &#8220;sincerely apologize&#8221; and had learned important lessons from the debacle, promising improvements.<\/p>\n<p>Long lines, &#8216;Play-Doh&#8217; pizza<\/p>\n<p>Though it was only a preseason outing, the first chance to see the Saints at home under new Head Coach Kellen Moore drew a near-capacity crowd of just over 70,000.<\/p>\n<p>Some fans who received catering service in the 165 exclusive suites complained of long delays and poor-quality food.<\/p>\n<p>&#8220;The pizza was like Play-Doh and the wings were burned to the bone,&#8221; said an attendee who was in a suite for the Jaguars game. He didn&#8217;t want to be quoted by name as he was a guest of a company leasing the suite and wasn&#8217;t authorized to speak.<\/p>\n<p>Some ordinary ticketholders also faced long lines at the\u00a0nearly 100 fixed and mobile concession stands around the stadium, and complained of poor quality wings, nachos and the near absence of &#8216;local&#8217; food options, according to the organizer of one of the Saints&#8217; fan clubs, who didn&#8217;t have authorization to be quoted by name.<\/p>\n<p>&#8220;Guess the true test will be this Sunday,&#8221; the fan club organizer said via text.<\/p>\n<p>A new vendor&#8217;s first day<\/p>\n<p>Legends, headquartered in New York City, is owned by a private equity group and counts Dallas Cowboys owner Jerry Jones and the New York Yankees organization as minority stakeholders.<\/p>\n<p>The stadium completed its takeover of ASM Global last year, creating one of the world&#8217;s largest venue and hospitality groups. ASM and a local predecessor company have run the Superdome for the state of Louisiana since 1977.<\/p>\n<p>Legends was chosen by ASM to replace Sodexo as the Superdome concession provider after a process that involved a consultant&#8217;s report on the relative merits of the two firms.<\/p>\n<p>The seven-member Louisiana Stadium and Exposition District board\u00a0\u2014 known as the Superdome Commission\u00a0\u2014 approved ASM&#8217;s move in June.<\/p>\n<p>Promises of better service ahead<\/p>\n<p>The Superdome suites, which typically offer a host of different food and beverage options, were a primary focus of the recently completed $560 million stadium renovation. Saints President Dennis Lauscha described the upgraded suites as the &#8220;engine&#8221; for generating revenue to help pay off the $300 million renovation bonds issued by the state to help fund the project.<\/p>\n<p>The suites typically cost from $10,000 to $30,000 per game to lease, depending on size and importance of the event. Leasing a suite for a full season can cost $1 million or more, depending on size, location and other options like corporate branding, according to specialist stadium suite brokers.<\/p>\n<p>Under the current lease agreement, the Saints receive 42% of all concession revenue generated at the stadium.<\/p>\n<p>It is not clear what led to the poor service and food quality last month.\u00a0When it took over the contract in July, Legends said it expected to re-hire essentially all of the 880 staff that had been employed by Sodexo.\u00a0Legends spokesperson Stacey Escudero referred to the letter from Fitzmorris and declined to comment further.<\/p>\n<p>ASM Global general manager Evan Holmes made a brief reference to the issues at the Superdome Commission&#8217;s last meeting on Aug. 27, noting that &#8220;we had some opportunities for improvement after the first game.&#8221; ASM declined to comment further.<\/p>\n<p>In response to complaints from the Jaguars game, Saints spokesperson Greg Bensel said that the organization &#8220;learned about the issues facing Legends at the Jacksonville game as they were happening&#8221; and &#8220;immediately worked with them to help mitigate as best possible the issues that they were facing.&#8221;<\/p>\n<p>&#8220;A positive experience on gameday for all of our fans and our suite holders is extremely important,&#8221; Bensel said.<\/p>\n<p>He said that everyone worked diligently ahead of the second and final preseason home game against the Denver Broncos on Aug. 23.<\/p>\n<p>&#8220;By all accounts, food service and delivery both in the stadium and the suite level was significantly improved,&#8221; he said. &#8220;We look forward to and are confident that Legends will deliver even better service to our fans when we open the regular season.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"After a rocky preseason debut, the new concessions operator at the Caesars Superdome is promising a better experience&hellip;\n","protected":false},"author":2,"featured_media":340664,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2076],"tags":[7,4095,896,55,2572,2571,6,397],"class_list":{"0":"post-340663","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-orleans-saints","8":"tag-football","9":"tag-hardwall","10":"tag-new-orleans","11":"tag-new-orleans-saints","12":"tag-neworleans","13":"tag-neworleanssaints","14":"tag-nfl","15":"tag-saints"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@nfl\/115145382526968531","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts\/340663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/comments?post=340663"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/posts\/340663\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/media\/340664"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/media?parent=340663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/categories?post=340663"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/nfl\/wp-json\/wp\/v2\/tags?post=340663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}