Published on
September 24, 2025

MDA Space Ltd, a leader in the global space industry, has announced a multi-year partnership with the iconic National Hockey League (NHL) team, the Ottawa Senators. This collaboration, revealed on September 23, 2025, brings together space exploration with the game of hockey, creating an opportunity to inspire the next generation of science, technology, engineering, and mathematics (STEM) leaders. This partnership unites two Canadian powerhouses to inspire youth engagement across the country.

Both organizations are aligned in their focus on innovative community engagement and the development of tomorrow’s leaders and problem solvers. The Ottawa Senators and MDA Space partnership will harness hockey’s popularity to stimulate interest in space exploration and STEM careers amongst young Canadians.

A Shared Commitment to Excellence and Leadership

MDA Space and the Ottawa Senators are doing more than just forming a sponsorship. They are collaborating toward achieving excellence and believe in the power of innovation. Known for their pioneering efforts in robotics, satellites, and space exploration, MDA Space has built a reputation and garnered decades of experience in the robotics industry. Likewise, the Ottawa Senators have constructed their community-centered successes on a base of high sporting dedication, especially when it comes to youth engagement.

Canadian fans and students interested in STEM education are now easier to target with MDA Space’s marketing strategies. This has been facilitated by the visibility MDA Space has gained with the Ottawa Senators sponsorship. This reach has been gained through digital technology, broadcasting, and advertising in the Canadian Tire Centre, as well as other primary locations.

Mike Greenley, the CEO of MDA Space, argued in favor of the professional team’s connection to the space industry and how it provides new marketing opportunities. They likened the professional team’s effort to reach the top of the league to a form of excellence MDA Space aligns with. Greenley shared his enthusiasm with the prospects the collaboration offers to young Canadians interested in STEM by helping them to figuratively and literally reach for the stars.

Connecting With Future Innovators Across Canada

A major goal of the MDA Space and Ottawa Senators partnership is to use the visibility of hockey to help raise awareness and engage Canadians in science and technology. Both organizations want to encourage young people to pursue STEM careers, especially in the ever-expanding Canadian space sector.

The partnership will feature a number of activities and initiatives aimed at engaging STEM audiences, especially those who have never considered becoming a scientist or an engineer. These activities will include classroom and out-of-school educational programs, community outreach, and promotional campaigns illustrating the impacts of space technology on everyday life.

Through the unique fusion of hockey and space, MDA Space and the Ottawa Senators wish to foster wonder and motivation for the future. The partnership will have engaging touchpoints on the Canadian space sector and STEM careers to make a more profound impact on the Canadian students aged 11 to 16.

Bridging the Gap Between Science and Sports

The Ottawa Senators and MDA Space collaboration partnership reflects the increasing evidence that STEM (science, technology, engineering, and mathematics) disciplines intersect with almost every aspect of life, including sports. Newer developments in technology are causing professional sports and space science to converge.

Sophisticated satellite communications and robotics, sports teams train and interact with fans in new, innovative ways. MDA Space and Ottawa Senators collaboration is a paradigmatic example of multi-sector collaboration and its creative, interdisciplinary, novel, and impactful result. They are not only going to shape the future of sports but will also help in the advancement of Canada in the space science and technology and STEM fields.

Both organizations view the partnership as a means to demonstrate the bridges that can be built, even between two very different fields of sports and space. Both require focus, creativity, and collaboration to accomplish.

Creating Opportunities for Young Canadians

MDA Space and the Ottawa Senators have a common cause when it comes to MDA Space’s talent nurturing and the Partnership’s ambition of making STEM fields easier to relate to and more interesting for the youth, especially in underserved communities.

The collaboration will give young Canadians a chance to interact with and learn from invaluable
mentors from the fields of space and sports. MDA Space and the Ottawa Senators have both committed
to STEM programming and aim to broaden their reach to make STEM more positive and exciting to young
Canadians.

Working with the Ottawa Senators and blending the unconventional world of professional hockey
The unconventional high technology of space exploration will give Canadian youth a chance to
Get excited and fired up to pursue a career in either.

Conclusion

The collaboration between MDA Space and the Ottawa Senators is a powerful one that combines the sports industry with the field of space exploration. Both organizations focus on supporting their communities and inspiring the next generation, and share a vision of innovation. As a result, MDA and the Ottawa Senators will help inspire young Canadians to take up STEM activities and provide the necessary resources to do so. The partnership will have a lasting impact on both space and sports for the coming years and is bound to leave behind a legacy and a source of inspiration for future generations.