SAINT PAUL, Minn.—The National Hockey League’s Minnesota Wild have entered a multi-year partnership with Blaze Credit Union, which will serve as the team’s new home helmet sponsor, NHL.com reported.
Beginning this season, the $4.5-billion Blaze Credit Union logo will appear on Wild’s home helmets. The credit union is also designated as the Official Credit Union of the team, according to NHL.com.
The terms of the agreement were not disclosed.
“We have enjoyed building our relationship with Blaze Credit Union through our existing partnership, and we are extremely thankful for their additional commitment to be our new home helmet partner,” said Bryan Bellows, Senior Director of Corporate Partnerships for the hockey team.
As part of the partnership, Blaze Credit Union will continue its Hockey Kids4Kids Program, which engages youth hockey players in raising funds for Gillette Children’s Specialty Healthcare. The credit union will also serve as presenting sponsor of the Blaze Credit Union Promo Deck at Minnesota Wild home games. Blaze members can show their Wild debit or credit card for priority access to fan activities on the deck and receive a 15% discount at the Hockey Lodge, NHL.com said.
“Blaze Credit Union is excited to expand our long-term partnership with the Minnesota Wild,” said Dan Stoltz, Blaze Credit Union CEO. “There is incredible alignment with hockey fans throughout Minnesota. Together Blaze and the Minnesota Wild proudly serve this great state of hockey.”
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