Two organizations landed yearlong marketing partnerships with the New York Islanders after being named the first winners of the team’s Business Boost Program.
Rockville Centre-based Molloy University and Plattduetsche Home Society – a Franklin Square-based retirement community – were named partners for their “outstanding engagement with the local community and their involvement in local healthcare initiatives,” according to the Islanders.
The partnerships are designed to provide marketing support to both Molloy and Plattduetsche. This program includes media packages that promote the two organizations that will run on Islanders’ channels through the 2025-26 season.
The partnerships were developed in collaboration with Anthem, a health insurance provider, which worked closely with the Islanders and UBS Arena to select this year’s marketing partners, according to the hockey teams.
“It’s an incredible thrill to be featured in the Islanders Business Boost program – especially as Molloy University celebrates our 70th anniversary,” Debra McCarthy, the community liaison of Molloy’s Office of Advancement, said in a written statement.
“Being part of this program amplifies our voices across Long Island and beyond, and we’re proud to stand alongside the Islanders in celebrating local impact, legacy and leadership,” she added.
“UBS Arena brings a world-class energy and pride to Long Island,” McCarthy said. “We can’t wait to attend a game this season, cheer on the Islanders, and see Molloy University’s name shining bright in the arena.”
Ritchie Oliver, Plattduetsche’s director of operations said in a written statement that the “partnership with the Islanders means so much to us. As a 501(c)(3) organization, we have to make the most of our marketing budget.
“A package such as the one associated with this partnership would be difficult for us to afford. Aside from the marketing package, we are thrilled to be associated with such a respected and adored organization as the NY Islanders, our ‘neighbor up the pike,’” Oliver said.
“Long Island’s love of the Islanders, the breadth of the team’s reach and UBS Arena’s proximity to our facility makes it a perfect partnership for achieving our marketing goals,” he added. “Working with the Islanders on this promotion project has been an absolute pleasure and we can’t wait to see what’s next.”