{"id":100093,"date":"2025-06-29T18:42:44","date_gmt":"2025-06-29T18:42:44","guid":{"rendered":"https:\/\/www.rawchili.com\/nhl\/100093\/"},"modified":"2025-06-29T18:42:44","modified_gmt":"2025-06-29T18:42:44","slug":"st-louis-blues-unveil-new-jerseys-and-throwback-inspired-logo","status":"publish","type":"post","link":"https:\/\/www.rawchili.com\/nhl\/100093\/","title":{"rendered":"St. Louis Blues unveil new jerseys and throwback-inspired logo"},"content":{"rendered":"

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ST. LOUIS \u2013 The St. Louis Blues, a franchise long known for its iconic Blue Note logo and clean jersey designs, will indeed have a new look next season.<\/p>\n

On Tuesday morning, the Blues officially unveiled new primary home and away uniforms<\/a> featuring modernized versions of the team\u2019s heritage colors, along with a throwback-inspired rebrand of the iconic Blue Note logo<\/a>.<\/p>\n

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The newly-announced Blues jerseys and logos are more reminiscent of the club\u2019s original look and one used during the 2017 Winter Classic. The Blue note is a slightly more compact and a brighter shade of blue, largely retro-inspired.<\/p>\n

This is the Blues\u2019 first change to their primary logo since 2009 with a nearly identical version dating back to 1998, according to\u00a0SportsLogoHistory.com<\/a>. The previous logo used for nearly 30 years featured a sleek, winged blue note outlined in yellow, white and royal blue.<\/p>\n

\u201cA classic look for a new era,\u201d the Blues described of the new jerseys and logo. The heritage Blue Note was outlined in yellow and white, whereas the new design adds a lighter blue outline atop the yellow, creating a more modern layered look.<\/p>\n

\"FOX<\/p>\n

FOX 2 \u2013 Photo<\/p>\n

\"(Courtesy:<\/p>\n

(Courtesy: St. Louis Blues)<\/p>\n

\"FOX<\/p>\n

FOX 2 \u2013 Photo<\/p>\n

\"FOX<\/p>\n

FOX 2 \u2013 Photo<\/p>\n

\"FOX<\/p>\n

FOX 2 \u2013 Photo<\/p>\n

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Along with the primary logo and jersey change, the Blues also introduced a few new design concepts<\/a> that feature the Fleur-de-lis shaped like a music note, a bold \u201cSTL\u201d mark that also appears as a musical score, and a horn standing upright that features a Mississippi River layout at the bottom. These designs are all meant to showcase St. Louis history and the impact of the Blues music scene of St. Louis.<\/p>\n

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While the new home and away jerseys will not be available for purchase until the fall, Blues fans can sign up at stlouisblues.com\/email to be notified when they become available for presale as early as September. Some hats and other merchandise will be available online at STLAuthentics.com<\/a> and the STL Authentics Team Store at the Enterprise Center as soon as Tuesday.<\/p>\n

The new jerseys will debut on the draft stage, worn by picks in the upcoming 2025 NHL Draft, which begins Friday. The Blues will officially hit the ice in the new threads this upcoming season.<\/p>\n

Copyright 2025 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.<\/p>\n

For the latest news, weather, sports, and streaming video, head to FOX 2. <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"ST. LOUIS \u2013 The St. Louis Blues, a franchise long known for its iconic Blue Note logo and…\n","protected":false},"author":2,"featured_media":100094,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5120],"tags":[17119,71,5,4,534,84,5285,5284,1842],"class_list":{"0":"post-100093","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-st-louis-blues","8":"tag-blue-note","9":"tag-blues","10":"tag-hockey","11":"tag-nhl","12":"tag-st-louis","13":"tag-st-louis-blues","14":"tag-stlouis","15":"tag-stlouisblues","16":"tag-the-blues"},"share_on_mastodon":{"url":"https:\/\/channels.im\/@nhl\/114768127337328222","error":""},"_links":{"self":[{"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/posts\/100093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/comments?post=100093"}],"version-history":[{"count":0,"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/posts\/100093\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/media\/100094"}],"wp:attachment":[{"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/media?parent=100093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/categories?post=100093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rawchili.com\/nhl\/wp-json\/wp\/v2\/tags?post=100093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}