![\"\"](\"https:\/\/static01.nyt.com\/athletic\/uploads\/wp\/2026\/01\/26000739\/IMG_9963-scaled.jpg\")
<\/a><\/p>\n\n \u201cRozanov\u201d and \u201cHollander\u201d jerseys hang in the Senators\u2019 team store and can be purchased for $325.00 CAD each. (Julian McKenzie \/ For The Athletic)<\/p>\n
Sure enough, their limited stock was gone by the end of the first period. The Senators have since worked quickly to restock them and have sold more jerseys online, reaching out to fans as far out as Kazakhstan and Brazil. Altann said the Senators\u2019 store, however, does not ship to Germany.<\/p>\n
During a conversation with The Athletic on Saturday, Shier said the Senators have produced 400 jerseys since the Saturday prior.<\/p>\n
\u201cAnd we have another 400 people waiting in line right now because we\u2019re trying to get more material as fast as we can,\u201d Shier said.<\/p>\n
If fans aren\u2019t buying the jerseys outright, they\u2019re at least posing for photos next to them. The jerseys have clearly appealed to fans, some of whom are using the show as an entry point into the sport.<\/p>\n
\u201cMy best friend lives in Seattle,\u201d said Shannon Warkentin, in town from Vancouver, who snapped a photo of the jersey. \u201cI\u2019ve been trying to get her into hockey for years. And just now she saw the show, and she\u2019s all over me now, trying to get me to come down for a Kraken game.\u201d<\/p>\n
Net profits from jersey sales will go toward Ottawa Pride Hockey, a local queer hockey group founded by queer and trans people in 2020. The group organizes leagues and games featuring participants from the LGBTQ+ community in Ottawa.<\/p>\n
But the Senators\u2019 most recent gesture took OPH by surprise. The Senators\u2019 idea snowballed so quickly that OPH members only learned they were involved through social media.<\/p>\n
One representative, Jayce L. (who asked to be identified only by their first name out of concern for their privacy), discovered that OPH would be the beneficiary of the Senators\u2019 initiative just before they went to bed that Saturday night, when the jerseys first started selling.<\/p>\n
\u201cThere definitely was a few hours of us trying to figure out whether or not that was indeed a thing,\u201d Jayce said. \u201cIn the day and age of AI and not being able to trust what you see on the internet.\u201d<\/p>\n
In an ensuing statement, OHP expressed gratitude to the Senators for their generosity, while also hoping to hold the Senators and the NHL \u201caccountable when actions fall short of community expectations.\u201d<\/p>\n