Seems like a missed opportunity for UnitedHealth to make a comeback in the hearts of Americans.

27 comments
  1. Fuck United Health Group. Not even a stadium name is going to save that company from being hated by most of America for their overpriced health insurance.

    TLDR: Securian Financial and RBC Financial are the two front runners competing for the future naming rights to the Minnesota Wild’s arena. Naming rights are expected to run for $10 million/year for 25 years.

    FWIW, RBC used to sponsor the Carolina Hurricanes arena in Raleigh, NC (formerly RBC Center) and they are currently looking to make their company more known in Minnesota.

  2. Target should by it. Then when US Banks naming rights expire buy that one too. Target Arena and Target Stadium. Still gonna call it the X tho. That’s just how it works. Sorry to whoever does buy it. 

  3. I wonder if it will stay a Center or become an Arena when the name gets changed. Maybe a Forum or a Coliseum if we want to get fancy

  4. There is no way I’m not calling it the X no matter who buys the rights. Let them have their bureaucratic fun it’ll change and I’ll be that old guy that calls it the X.

  5. Corporate naming is so annoying. Name it something real. Person. Place. Then stick your corpo brand on the side of you want.

  6. Sex world should buy it. Then have strippers dance after every wild goal. Lappers for everyone bdays

  7. Whatever it is, it’s going to be disappointing and I won’t ever not call it “the X”.

  8. The X just has a certain sound about it that meshes with the Wild name so well. It’ll be the forever nickname in my book.

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